We're revolutionizing municipal traffic management

Get to know the team behind Citylytics

It began with a vision of smarter, more sustainable cities

Our Story

ParkingAid was founded in 2022 with a clear goal: to help residents and municipalities manage both parking and traffic flows more intelligently. We saw early on that there was a lack of modern tools combining technology, insight, and understanding of real needs – something we wanted to change. With the support of AI and advanced data analysis, we develop solutions that give municipalities concrete control over how their city works. Our technology makes it possible to optimize parking spaces, improve traffic flows, and make data-driven decisions – in real-time and with foresight.

Today, we're proud to work with municipalities across Sweden, helping them streamline parking spaces, improve traffic flows, and make better decisions based on real-time data and predictive analytics.

ParkingAid team group photo
Our Team

The People Behind ParkingAid

William Nelling

William Nelling

CFO & Co-founder

Ludwig Jörgensborg

Ludwig Jörgensborg

CEO & Co-founder

Pontus Bäck

Pontus Bäck

CSO

Ian Olehed

Ian Olehed

CMO

Ludvig Rieff

Ludvig Rieff

Developer

William Malmgren Hanning

William Malmgren Hanning

Developer

Our Journey

Milestones in Our Development

From startup to leading provider of traffic management solutions.

  1. 2022

    ParkingAid Founded

    ParkingAid was founded with the vision of creating smarter cities by helping residents and municipalities manage both parking and traffic flows more intelligently.

    • Incorporated in Stockholm
    • Core team assembled
    • Initial research and development
  2. 2023

    First Platform Launch

    The ParkingAid app was launched to help residents understand parking and find available parking spaces in their city.

    • Municipality pilot live
    • AI models validated
    • Initial customer feedback
  3. 2024

    Citylytics Launches

    The Citylytics platform launches to help municipalities make better decisions based on real-time data and predictive analytics.

    • 50+ cities served
    • B2B platform launched
    • International markets entered
  4. 2025

    National Expansion

    ParkingAid grows to include customers across Sweden.

    • Our first Norwegian customer
    • Swedish parking regulation documents now supported
    • Hired new talents

Ready to transform your parking operations?

What's included in your walkthrough

45 min

Personalized walkthrough of your specific use case

Live

Real dashboard with your city's parking data

Custom

Tailored implementation plan and pricing